our mission

this is why we glow.

Beauty with a Purpose isn't just a name

it's the spark that ignites inner confidence in others. It's the very essence we aim to cultivate, proving even a simple cosmetic, offered with heartfelt intention to empower, can illuminate a path toward self-assurance and a brighter outlook— truly embodying beauty serving a greater good.

come join our mission, where together, we can create a world where we can all feel like "a boss.”

More than makeup

GBA is more than makeup; The vision of our Public charity is to create a movement.

while hand-delivering our simple gift of makeup we have witnessed, a beauty revolution .

globally the people we serve through our irs recognized 509 (a)(2) public charity, and the languages they speak are all different, but the reaction is generally the same.

our confidence kits often become the catalysts for inner light, with those receiving them telling us they now have the self-possession needed to stand taller, smile brighter, and embrace each day with renewed strength and determination… ultimately equipping individuals to meet their challenges head-on— ready to step out— and slay the day!

"Beauty begins the moment you decide to be yourself."

— coco chanel